engineering

WINFOR at Automechanika Shanghai 2023: A Buzzing Stand, Buyers Everywhere

WINFOR 2023 上海法兰克福汽配展:展位人气爆棚,采购商络绎不绝

29 November to 2 December 2023: the 18th Automechanika Shanghai ran at the NECC. WINFOR's stand was packed all week, with buyers crowding in for pickup bed system enquiries.

WINFOR EditorialEditorial Team2023-12-023 min read
WINFOR at Automechanika Shanghai 2023: A Buzzing Stand, Buyers Everywhere
2023 上海法兰克福展外景 —— 国家会展中心(上海)

Automechanika Shanghai 2023 — the NECC, Shanghai

From 29 November to 2 December 2023, the four-day 18th Automechanika Shanghai ran at the National Exhibition and Convention Center (Shanghai) and closed with a full house. The show was built around "Technology Innovation, Driving the Future" and brought together the global automotive industry alongside technology and energy resources. Buyers came in force, and WINFOR's stand was packed, with a steady stream of enquiries all week.

As a Chinese source factory for pickup bed systems, WINFOR put its full tonneau cover and roller shutter range on show, and opened OEM private label and ODM customisation talks on the stand.

WINFOR is a China-based auto parts manufacturer: a pickup truck accessories manufacturer, a tonneau cover factory and a pickup bed cover supplier for brands and distributors worldwide. In-house we run the electric retractable tonneau cover manufacturer line, the aluminum roller shutter cover factory and an ODM pickup accessories programme developed to each buyer's own specification. We are an OEM auto parts supplier for brands selling under their own name, a private label auto parts manufacturer taking the job from tooling through to packing, and a source for Ford Ranger accessories manufacturer programmes alongside the other mainstream pickup platforms. Everything is produced under an IATF 16949 auto parts manufacturer quality system.

On the stand: buyers everywhere

The WINFOR stand was busy from the moment the doors opened. The team on the floor met every visitor with the same energy, and customers from around the world showed strong interest in the products on display. The negotiation area was consistently full, and we took home a large number of qualified enquiries from the show.

WINFOR team group photo with customers in front of the stand at Automechanika Shanghai 2023, with the product wall and a display vehicle behind them
Booth team photo, Automechanika Shanghai 2023 — a stand that never emptied
Customers gathering in front of the WINFOR stand at Automechanika Shanghai 2023, with buyers stopping for enquiries and staff on hand
Customers gathering at the stand
Dense visitor traffic on the Automechanika Shanghai 2023 show floor, with buyers queueing along the aisle
Dense traffic through the hall, buyers queueing along the aisle
Buyer examining a pickup tonneau cover sample at the WINFOR stand, discussing an OEM and ODM customisation
Examining a tonneau cover sample, discussing OEM and ODM customisation
Customers crowding around the WINFOR stand counter at Automechanika Shanghai 2023, the booth warmly received by overseas buyers
Crowded around the counter, warmly received by overseas buyers

What comes next

The 2023 show closed with a full house, and WINFOR thanks every new and long-standing friend for their support. We will keep going with strong R&D capability, solid manufacturing and widely recognised market acceptance, staying focused on pickup bed systems and bringing overseas buyers a better operating experience.

We believe Chinese manufacturing will go global, and go further.

Talk to WINFOR

  • 📧 lynn@winforauto.com
  • 📞 +86 13924578800
  • 🌐 www.winforauto.com

Related reading

Inquiry